Internet of Things (IoT) and Pricing

The Internet of Things (IoT) is a rapidly expanding network of interconnected computing devices that have recently attracted the attention of governments and businesses. There is no need for human interaction when using the IoT. The medical, transportation, and automotive industries have been among the first to take advantage of some of the most innovative uses of the Internet of Things. Although it is the only part of the marketing mix that actually generates revenue, price is also crucial. Therefore, this chapter explores how IoT can be used to determine the best pricing strategy for a company's goods and services. 

Keywords: Internet of Things, IoT, Internet, Price, Pricing, Technology.